The annual Morningside Mile race will be renamed as the N. Highland Mile, because the race will now benefit improvements throughout North Highland Avenue.
Last month, the Morningside Lenox Park Association (MLPA) and the Virginia-Highland Civic Association (VHCA), along with Homegrown Restaurants, announced the 8th Annual Morningside Mile.
The race and party was founded by Rich Chey to save historic Fire Station 19 on North Highland Avenue. According to the group’s press release, last year’s race finally put the fundraising goal over the top, so Chey decided to hand over the race to the to the Morningside Lenox Park Association and the Virginia-Highland Civic Asssociation.
The two organizations decided to use the race and block party to draw attention to and provide resources for N. Highland Avenue through the two historic neighborhoods, the press release said
Given the change, the race route has been changed to highlight the street, with the one-mile route beginning at the YWCA at 957 N. Highland and continuing along the gently rolling avenue to Morningside Village at 1424 N. Highland.
Additionally, the group has decided to rename the race and party, now calling it the N. Highland Mile. The new name will be featured on the t-shirts, available for the first 800 registrants. For now, runners and fans can still follow the event here and on Facebook.
According to the release, the race will feature several other upgrades as well, including:
- Chip timing for faster, more accurate results,
- A Half-mile ‘Just for Fun’ option for youngsters age 10 and younger accompanied by a parent/guardian.Kids are encouraged to bring their bikes, striders, scooters, strollers, skates, or just walk—they will follow the Atlanta Police Department Motorcycle at the conclusion of the racers to kick off the block party.
- An extended Rock the Block party with activities for all ages from after the race until 7 PM.
- A live band—My Friend Ian’s Band featuring Ian Schumacher will entertain the crowd with the best of the 70’s, 80’s, 90’s and contemporary rock & roll. In addition there will be plenty of food from local restaurants, soft drinks, and beer from Sweetwater Brewing.
Traditional events like the cash prizes and gift cards for winners, Sweetwater 420 Challenge, and Doc Chey’s Noodle Eating Contest will be back even though the name is changed. Also, those completing the race receive either an Alon’s cookie or complementary Sweetwater beer.
The race will take place March 25.